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Fair4All Finance appoints CEO

8 August 2019

Fair4All Finance is pleased to announce the appointment of our first CEO, Sacha Romanovitch. Sacha will assume the role from 1st September 2019 and lead the organisation to create and deliver strategic activities, partnerships and programmes that support the financial wellbeing of the most vulnerable people in society. 

We received strong interest in the role and applications from several credible candidates.   

Sacha brings a unique perspective to the role having previously served as CEO at Grant Thornton and directly led the work there on the vibrant economy. She currently co-chairs the overall Inclusive Economy Partnership and the financial services sub-group.  

The Founding Chair of Fair4All Finance, Richard Collier-Keywood, said;  

“I am delighted that Sacha has accepted this role. She has great empathy for the plight of individuals who are currently excluded from accessing fair and affordable financial services, which, together with her vision and energy, means that she is a great choice for the role. I look forward to working with her in the future as I assume the role of non-Executive chair and as I hand over the CEO role to her.” 

Commenting on her appointment Sacha Romanovitch said; 

“Some 12m people in the UK have less than £50 in savings. They often have no insurance against life events and 8.1m have problem debt. This is the scale of the challenge that taking up the role of CEO at Fair4All Finance presents and it’s a challenge I’m ready for.  

I’m excited to work closely with the amazing people across the responsible lending sector to raise awareness, access and availability of affordable solutions and to build financial resilience for vulnerable people across the UK. Through convening the power of community, business, civil society and government working together, I truly believe we can deliver on that.” 

Sacha will take on the role from 1st September 2019, at this point, our Founding Executive Chair Richard Collier-Keywood will assume the role of a Non-executive Chair.  


About Fair4All Finance  

Fair4All Finance has been founded to support the financial wellbeing of the most vulnerable people in society by increasing access to fair, affordable and appropriate financial products and services. 

Fair4All Finance was founded in February 2019 and is funded by dormant assets money for financial inclusion. 

Contact: leonie@fair4allfinance.org.uk | @fair4allfinance  

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